EVENT SUMMARY
Strategy can be dull, frustrating, and not always successful. This workshop will empower managers to create and operationalize strategy. Using a framework and case studies, the class will work through a strategy process: from getting alignment to getting by. At the end of the workshop, the participants will be empowered and able to accelerate the value of their department.
Attendees will receive 2.5 Professional Development Hours (PDH) upon completion.
Learning Objectives
After participating in this session, attendees should be able to:
- Explain “strategy” and identify factors that increase the odds of success.
- Apply a strategy framework.
- Develop a strategy cascade.
- Strategize a communication plan for the rest of the organization.
Meet the Instructor
Suzanne Ogle
President & CEO
Southern Gas Association
Suzanne Ogle is President and CEO of the Southern Gas Association. As CEO she helps SGA members overcome the challenges, they face operating in the natural gas industry and navigating public perception. With her entrepreneurial mindset and wide range of experience across the natural gas value chain from service, to exploration and production, midstream and transmission she focuses on business process, optimization and effective communication to prepare the SGA members for resilience and innovation in an industry in transition.
Suzanne is an Accredited Public Relations and Certified Investor Relations professional. She holds an Advanced Marketing certificate from Southern Methodist University, as well as Finance Management, Business Analytics and Change Management certificates from Cornell University and an Executive Leadership for Energy Professionals certificate from the University of Houston. She received a Master of Education in educational psychology and a Bachelor of Arts in business marketing from California Lutheran University.
