Public Awareness Workshop
Sponsored By
SGA Public Awareness Interest Group Steering Committee
Co-Sponsored With
American Public Gas Association
Learning Objectives
- Overview - API RP 1162
- Assessing your current public awareness efforts
- How to define program objectives
- How to develop a company policy statement for the public
awareness program
- Program administration
- Stakeholder audiences
- Message type, content, and delivery frequency
- Supplemental program enhancements
- Program implementation and progress tracking
- Program evaluation
- Continuous improvement
This one day workshop will help participants write, evaluate, and/or implement
a public awareness plan.
What is RP 1162 and what does it require? How does RP 1162
relate to public awareness rules proposed by the Office of Pipeline Safety
in June of 2004? What is the regulatory timetable? How do I develop a
public awareness plan, implement this plan, and measure its effectiveness?
Come to this workshop to get answers to these questions and more.
Who Should Attend
This workshop will be beneficial for key personnel involved
in developing and implement an effective public awareness program for
their operations.
Workshop Facilitators
John Erickson, APGA Vice President, Operations, will be
one of the workshop facilitators. Subject matter experts from product
and service providing companies and consulting firms will also facilitate
discussion during this workshop.
Workshop Outline and Objectives
Introduction to the Public Awareness Proposed Rule and
Recommended Practice 1162
- What did the Office of Pipeline Safety propose on June
24, 2004?
- What is RP 1162?
- Why was it developed?
- What does it require?
- How does it relate to public awareness rules proposed
by OPS 6/24/04?
- What is the regulatory timetable?
Assessing Your Current Public Awareness Efforts
- What am I doing now for public awareness?
- How does what I am doing now address new regulatory requirements?
- What additional measures must I take to address gaps?
Review of The APGA Model Public Awareness Plan
- How to define program objectives
- How to develop a company policy statement for the Public
Awareness Program
- How to identify roles and responsibilities
- How to document program administration
Pipeline Assets to be Included within the Program
Stakeholder Audiences
- How to establish methods to be used in audience identification
- How to establish a means of contact or address list for
each audience type:
- Affected public
- Emergency officials
- Local public officials
- Excavators
- How to document methods used and output
Message Type and Content
- How to establish the message types for each audience
- Recommended content for each message type
Delivery Frequency
- How to establish delivery frequencies
- How to document delivery frequencies selected
Delivery Methods
- How to select appropriate methods.
- How to document delivery methods selected.
- How to manage input/feedback/comments received
Supplemental Program Enhancements
- How to specify criteria for enhanced programs (e.g. supplemental
activities).
- How to solicit input from appropriate pipeline personnel
(e.g. pipeline operations and maintenance personnel, other support personnel,
etc.).
- How to apply identified supplemental program elements
to the program.
- How to document supplemental program elements (describes
when, what, and where program enhancements are used)
Program Implementation and Progress Tracking
- How to develop resource and monetary budgets for program
implementation.
- How to identify, assign and task employees needed to
implement the program.
- How to identify external resources or consultants needed.
- How to conduct program activities (e.g. mass mailings,
emergency official meetings).
- How to periodically update the program with newly identified
activities.
- How to collect feedback from internal and external sources
- How to document the above
Program Evaluation
- How to establish an evaluation process
- How to determine input data sources (e.g. company surveys,
industry surveys, reply cards, feedback from participating employees,
and feedback from recipient audiences, etc.)
- How to assess results and applicability of operator and/or
industry-sponsored evaluations
- How to document evaluation results
Continuous Improvement
- How to determine program changes or modifications based
on results of the evaluation to improve effectiveness
- How to document program changes
- How to determine future funding and internal and external
resource requirements resulting from program changes made
- How to implement changes
Conclusion
Additional Resources Available for Public Awareness
